'21' album - Adele:
What I like about this digipak is the simplicity of its design. The front image of the female singer exudes strong connotations of femininity with her soft facial expression, her natural hair and the little use of make up which shows her natural beauty. The black and grey colour palette adds a sense of elegance and quality to the booklet (therefore reinforcing the feminine theme) but it also introduces the viewer to the album itself - its appearance isn't overly dramatic so therefore this suggests that the album is going to be relaxed, sophisticated but above all, focusing on the singing aspect of the album. I quite like the use of capital lettering for the title as it allows the viewer's eye to be immediately drawn to the title but also the soft edges of the text resemble the delicate nature of the album itself. The colour scheme is carried on throughout the booklet with faint grey colours used for the fonts and background which compliment the neutral photogrpahs of the female singer. I love the photographs used in the booklet as they all exude femininity but what is interesting is that they seem to expose her natural beauty, therefore showing her in a positive light for females around the world.
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