Digipak Research - part 8

Everything You Need - Madison Avenue:
What Not To Do

I don't really like this digipak simply because it looks rather cheap and slightly bizarre. What immediately sttikes me about it is the weird and in my opinion slightly disgusting pciture which has been used as the front cover. The female singer is in a tight, sequin outfit whereas the main in the background is standing there in a a plain blakc outfit. From this the two individuals do not look like a band at all, this I feel is also reinforced by the fact that there is more predominant lighting upon the female than there is the male - and this was the one major confusion with the band was that everyone thought that Cheyne Coates was a solo artist with a back up musician. The pose that she is in also makes her seem quite futile and may be considered as sexest as she is portrayed lower than he is - whereas in there first song 'Don't Call Me Baby' they are sitting side by side. The background of the photograph I think looks very cheap and 'tacky' as it doesn't suit the band's style and it just mkaes the quality of the cover look pretty bad. The one positive point which I have to say about this digipak is the font which is used throughout the enitre booklet - it follows the same concept as before, simple yet effective and especially as it is in this gold colour which makes contrast well with the white background.